I worked as editor and channel manager for the YouTube channel Jayne. My main responsibilities included editing videos from broadcasts, thumbnail design and interpreting video analytics.

Working with the channel's partner manager in YouTube LA, we developed a sustainable content strategy and ultimately a profitable channel. During my time, across 105 videos, the channel generated 30M views, 400M impressions and gained 120k new subscribers.

As the channel grew, I managed a team of 3 editors to produce six videos a week. 
Using the experience I had gained, I created a number of YouTube gaming channels with EHE. Managing a small team, we coordinated with content creators and players to create videos that generated a total of 3M views and brought in 40k subscribers.